2016 was a year of rediscovery of Iran by the international business community. A number of high-profile deals in the first half of the year attracted attention to what could easily turn into the business opportunity of the decade. With a market of 80 million people, and a GDP in the world’s top 20, Iran can be compared with the combined markets of Eastern Europe in early 1990s. The present report by IEMS presents a review of Iran current economy and markets, and future prospective for international businesses.
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